iVet Pet Care goes minimal yet eye arresting with their OOH visuals on the Halo LED Overhead Panel capturing traffic audience on MRR2 highway, sharing an adorable monologue between mother and child, “Mami, saya nak mandi”. 

The brand strategically resembles their values of love and passion for pets’ premier health care by showcasing eye-catching visuals that tag along with contrasting colours to grab audiences’ attention. A recent study found that 67% of audiences find enticing visuals on an OOH advertisement more memorable to them with 60% of them having the brand in mind for future consideration. 

Now you know where to bring your best furiends furever (BFFs) for premium pet care!  

*OOH Impact Study by Vase ai as commissioned by Big Tee (March 2022)