e-BIG News – Edition 27
Being in close proximity to Damansara, Mont Kiara, Selayang, and KL City Centre, and connected to other intracity and interstate expressways, this route acts as a key connection within Klang Valley and to the northern states.
Attain unparalleled visibility on this colossal media, imprint trust in audiences, and initiate call-to-action by driving footfall and purchases within the nearby dense commercial centres.
Affirm presence, uplift impact, and augment reach. Introducing the Spectacular Arch @ DUTA.
Out-of-Home (OOH) advertising goes beyond conventional brand display. Be it painting the whole town yellow to create an immersive brand experience or installing 3D channel lettering to bring more light to the product – with a dash of creativity and innovation, OOH advertising builds exceptional brand presence at every touchpoint of the audience's journey.
Discover how brands utilise OOH advertising to increase brand recall and generate instant call-to-action:
To celebrate the launch of Netflix's The Witcher Season 2, mystical monsters were magically brought to life with the installation of 3D and 2D protrusions. These enormous life-like spectacular displays elevated brand experience and marvelled the fans of the show, bringing in more hype to the creative launch.
Carsome coloured the LRT Masjid Jamek Station with their distinctive signature yellow to drive an impeccable branding initiative. Their undeniable presence has enlarged their pool of reach as this station experiences the highest ridership. Further refining their brand domination, Carsome amazed commuters with their realistic floor sticker illusion and brilliant 3D channel lettering.
Coway illuminates brand presence amongst the road users of the SPRINT Highway through eye-catching luminous channel lettering. The 3D and striking visual allure has intensified Coway's visual and content impact, further generating buzz and imparting brand trust amongst audiences.
Deliver strong brand presence to niche audiences through intriguing and stunning anamorphic visuals on the CuBig @ KLCC Junction.
With anamorphic capabilities that offer life-like 3D visuals that may appear extending beyond the digital OOH dimensions, achieve multi-angle engagement capabilities, and communicate experiential brand messages to audiences. Heighten brand engagement by driving call-to-action to visit brands’ online or social media platforms, or include a QR code for immediate interaction.
The extensive dimensions of the digital display near Suria KLCC marks brand supremacy and embeds brand presence amongst road users and pedestrians while they are idle at the congested intersection of Jalan Ampang, Jalan Yap Kwan Seng, and Jalan P Ramlee.
