Federal Highway

The Federal Highway, which stretches 45km, connects major suburban neighbourhoods, such as Subang Jaya, Petaling Jaya, and Shah Alam, to the KL City Centre. As a result, brands that appear along this major throughway have the opportunity to impact and influence a wide range of audiences, including niche markets such as corporate professionals, young and trendy locals, as well as key business leaders.

The Federal Highway is also linked to the New Pantai Expressway (NPE), and the Kerinchi Link branch of the SPRINT Highway, which serve the affluent audiences of Bangsar and Damansara respectively.