Who says billboards are just ads? They could be full-blown experiences too!

Capturing audience attention with creative visuals and strategic placements is just the start. What makes a campaign truly stand out is its power to influence, inspire, and push beyond the ordinary.

At Big Tree, going beyond the ordinary means transforming DOOH screens into platforms that elevate brands and turn campaigns into unforgettable experiences with Dynamic Digital Content. We craft immersive experiences and leverage real-time innovations—such as Programmatic Digital Out-of-Home (pDOOH), ultrasonic sensors, and screen synchronisation—to deliver personalised, impactful brand messaging. 

When innovation lit up DOOH screens, several brands redefined engagement and connection — Dove engaged audiences with an ultrasonic sensor, TikTok Shop brought live shopping to the BIG screens, CelcomDigi turned heads with a holographic activation at an LRT station, and Coca-Cola interacted with consumers by delivering real-time updates triggered by QR code scans.

By combining creativity and technology, every campaign becomes an opportunity to captivate audiences, elevate brand presence, and transform ordinary advertising into extraordinary experiences.

It goes beyond the billboards—it crafts experiences that engage!